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Client Case: Latin Fashion Week

Creating The Latin Fashion World's Coolest Brand

•Full Brand Strategy

•Brand Identity

•Positioning

•Full Design & Creative

•Marketing Strategy (On and Offline)

•Campaign Generation

•Integrated Marketing Management (Full IMC)

•Website & Blog Creation

•Brand Evolution

Our mandate was to create a re-branded identity for this well-known US fashion icon.

We started with an inspiring identity of "OLA!" which marks the great pride, talent, innovation and unique contributions Latin Fashion talent gives the world.

From the identity and brand strategy, Marketing strategy to product strategy, websites to commercials to all creative DYADICA created a Latin-American icon now loved worldwide and stands for Latin pride in Fashion.    

•Full Brand Strategy

•Brand Identity

•Positioning

•Full Design & Creative

•Marketing Strategy (On and Offline)

•Campaign Generation

•Integrated Marketing Management (Full IMC)

•Website & Blog Creation

•Brand Evolution

The Result?

America's Most Powerful & Innovative Latin Fashion Brand

The Result?